Travel agents report Australians’ interest in cruising increasing 40% each month since June, with one analyst describing it as ‘the Teflon market for travel’
On 16 September, Miami-based Oceania Cruises, a luxury culinary-focused cruise company that is a division of Norwegian Cruise Lines, set an all-time, single-day booking record. It was driven by the introduction of its newest ship, Vista, due to take its first passengers in April 2023. Nearly half the available inventory of Vista’s inaugural season was sold in one day. These were new cash bookings, 30% of which came from people booking with the company for the first time.
It’s hard to know what this means for Australia. According to Cruise Lines International Association (CLIA), 1.34 million Australians took a cruise in 2018, one of the highest rates in the world by population, yet international travel is currently off limits.
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