‘Odds are against you’: the problem with the music streaming boom

‘Odds are against you’: the problem with the music streaming boom:

As dust from the gold rush settles, big record companies and elite artists emerge firmly on top

With the streaming revolution breathing new life into a once-moribund music industry collapsing under plummeting CD sales and rampant piracy, the world’s biggest record companies – Universal Music, Sony Music and Warner Music – have got their financial mojo back.

After facing financial ruin a decade ago, the trio, which control the vast majority of the world’s biggest hits with a roster of talent spanning Taylor Swift, Ed Sheeran and Coldplay to the Beatles, Adele and the Korean megaband BTS, are now valued at a combined $100bn (£73.8bn) as investors bank on the titans being the biggest winners of the streaming boom.

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from The Guardian https://ift.tt/3uzQGHe
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